Marketing Tools Producing Big Wins Right Now

There is a lot of good marketing advice out there. Some of it is high-level, talking about proven principles and abstract concepts. That kind of advice is essential—you need to learn about strategy and what makes marketing successful in the long-term. But only thinking high-level neglects the short-term. Sometimes, improving your cash flow NOW is …

3 Ways to Drive More Revenue With Conversational Marketing

If you keep up with what happens in marketing, you’ve probably heard about chatbots. They seem to be all the rage right now. While hype often lies, the numbers chatbots can pull for savvy marketers are astounding. And people would much rather interact with your business via chatbot than call or email you. In this …

Bouncing Back From The Toughest Time of My Life

Being an entrepreneur is hard. First, you have to “take the plunge” and work up the courage to start your business. Then, the real difficulty sets in. You have to learn, invest and you will inevitably fail at some things. While money struggles are obvious, the real issues stay under the surface. They’re emotions. Many …

Fitness Optimization Tips For Entrepreneurs

On the Get Optimized podcast, the focus is on scaling your business, acquiring new customers and marketing profitably. While those things are great and necessary for a successful business, your business performance often depends on your own performance. If you can’t bring your a-game because you’re tired or lack energy, your business suffers. In this …

The Fireside Chat Formula LIVE

You’ve probably heard marketing gurus tout the value of content. Maybe you’ve even filled your blog, started a YouTube channel or linked your articles on social media. But here’s the big problem with gurus shouting CONTENT from the rooftops: Everybody says you need content, but few know how to create content which turns strangers into …

Double Your Sales With Low Cost Ad Strategies

If you have a business which generates sales, you might be hungry to scale it up to increase sales, make more money and upgrade your lifestyle. Obviously, scaling a business takes work—and you’re a business owner, so chances are you’re busy and have too much on your plate already. If that’s you, you’ll love this …

Create Content That Matters

You’ve probably been told you need to create content for a plethora of reasons. Some say you need it for SEO, some recommend it to create authority and others use it for customer acquisition. But in today’s day in age, content has become such a huge topic that it becomes confusing quickly. If you’re confused …

The Leap Frog Method

If you’ve been in business or marketing for any amount of time, you know how progress often seems to come at a snail’s pace—especially when you’re on your first business. And it’s tiring: You see everybody around you succeed. Even people who started at the same time sometimes seem to just get ahead quicker. This …

How To 10X A $50K Investment

When you were a child, your parents probably kept an eye on who you spent time with to make sure you don’t start life on the wrong path. What might be a more or less fond childhood memory for you originates with a timeless truth about life: You become like the people you associate with. …